The day your home goes on the market is an exciting one! Our team will orchestrate the release of marketing materials to bring your home maximum exposure. We reach a potential buyer for your home by using a number of media platforms. It is a very special moment.
Professional Photography
The quality and quantity of architectural photographs of your home will significantly impact the home’s exposure to prospective buyers. Buyers start their search online, and we know the importance of catching their interest with high quality photographs.
Floor Plans
A professional floor plan will be prepared for the property so potential buyers can begin envisioning how they will live in the home.
Video
Our professional videos truly set us apart from the competition. By personally walking the viewer through the key features of your property, we provide the dynamic exposure your home needs in today’s market. Watch our latest videos on YouTube.
Inventive Solutions
Some properties benefit from specialized efforts such as drone footage, complete home staging, or custom mailing campaigns. Our team will carefully consider your home and create a custom marketing package to bring the most exposure to your listing.
360 Virtual Tours
Our state of the art camera takes 360 images, enabling us to create a complete virtual tour of your property. This online experience allows prospective buyers to move through the home at their own pace.
Property Websites
Our professional property website, bearing your home’s address as the domain address, is the foundation for our extensive online marketing of your home. Here, buyers can find all of the information about your property in one place, and they can send it to their advisors, family, and friends for their consultation.
Online Marketing
The Internet is the most powerful tool for selling real estate. We give your home the most online coverage possible, from every major real estate website to local resources for home buyers.
Social Media
Social networks, when leveraged properly, can be an amazing asset to real estate marketing. We publish our videos, listing website links, virtual tours, and more on many social media platforms.
The Spin
Our e-newsletter is sent every two weeks to approximately 2,000 of our clients, friends, and industry contacts. Your home may be featured alongside unique and fun local events, home design advice, and real estate news.
Property Brochures
We strive to make great impressions. Our high-quality brochures feature photos, floor plans, and additional information to communicate the important details of your home to the buyer.
Agent Direct Marketing
Most likely your property will sell to buyers who are represented by a qualified buyer’s agent. So, advertising to other agents in the area is a large part of our marketing effort. In addition to maintaining long-standing relationships with many top agents, we reach out by hosting broker open houses, sending “Just Listed” cards and specially targeted emails, and following up with calls and emails.
Events
We create events that attract interested parties to your home and encourage them to spend time to get comfortable, such as:
Public Open Houses
Broker Open Houses
Private Showings
Special Events
Safety & Security
Safety is an important part of representing your family and your home. All potential buyers are pre-screened prior to visiting the home. At open houses, we have visitors sign in and we keep a watchful eye. An agent who is attentive to the security of the home will deter a would-be thief.
Showing Feedback
After we show your home, we contact buyers and their agents to obtain feedback. This can often help us address concerns the buyer has with your home. It also provides great resources for helping correct any issues that might prevent someone from making the offer.